After meeting with my stakeholders and extensive time observing the river and people, I devised a system of buoys to help mark protected areas of Texas Wild Rice. I worked to create messages that were informative with a tone of humor to help build (and often strengthen) an emotional connection between viewers and the San Marcos River.
Three locations were identified to have a line of small buoys to mark boundaries around Texas Wild Rice.
Several locations needed an individual visual marker to point river traffic away from Texas Wild Rice.
This is the new sign I created to go in the water and on the banks of the San Marcos River.